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 Rural Bazar
Promoting local content in global market
This article presents a web based application software package RuralBazar, which could become the means for sharing local content produced by rural communities with global consumers.
Information and Communication Technologies (ICTs) have enabled various information
or content to be placed over internet in order to share it all over the world,
thus opening the doors for content globalisation. Today, huge information is
available over the internet in text or document form like market prices, poverty
alleviation government schemes, hospital, weather, educational institutes directory,
telephone directory and much more. While urban netizens increasingly upload content
available with them due to greater awareness on part of urban centric organisations,
what is still ignored or not available is local content available with and for
rural communities.
Local content is invariably available in the form of indigenous knowledge that has been inherited by the community over centuries. One important aspect of this indigenous knowledge is the content about the various products that the rural communities produce. These products are part of the our village economy that used to have various industrious facets and one of the important elements was rural artisans, their creative space and economics associated with it. The products that are produced by rural producers vary from handicrafts, handloom to sericulture. Sharing this information with the global community is the first step towards introducing an effective e-Commerce solution in rural areas. This article discusses how an e-Commerce solution can act as a medium for sharing local content with the global community and also discusses the advantages and challenges associated with the collection and sharing of such content.
Domain description
The people in rural areas are mostly involved in works related to farming,
food processing, handlooms and handicrafts and other cottage industries.
These people are ver killed in producing high quality decorative items,
cosmetic items, edible items and various utility items.
Interested?
Read the complete article here.
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